Captação Google Ads

MDZD — Novembro 2026 · Captação de leads (campanhas [LEAD] [LPx])

Quente

Lead

330

24.3% do total

CPL

R$ 14,74

Investimento

R$ 4.863

27.3% do total

Frio

Lead

1.029

75.7% do total

CPL

R$ 12,55

Investimento

R$ 12.920

72.7% do total

Performance Diária

5 dias · clique pra filtrar · shift+clique pra acumular

Filtrado: R$ 17.783 · 1.359 leads


02/11	R$ 1.448	R$ 10,80	R$ 1,62	134	893	70.131	R$ 20,64
03/11	R$ 1.688	R$ 10,05	R$ 1,74	168	972	71.470	R$ 23,62
04/11	R$ 5.769	R$ 16,03	R$ 1,34	360	4.320	292.052	R$ 19,75
05/11	R$ 5.433	R$ 13,62	R$ 1,48	399	3.666	242.888	R$ 22,37
06/11	R$ 3.446	R$ 11,56	R$ 1,40	298	2.465	143.913	R$ 23,94

Total

R$ 17.783

R$ 13,09

R$ 1,44

1.359

12.316

820.454

R$ 21,67

Leads Captados

Meta: 17.200 leads

Leads

1.359

8% de 17.200

Anúncios veiculados

CPL Top 3

R$ 13,99

média ponderada

Top anúncio

[CONSIG]_2026_LC11N4_CONSIGNADO_NAO_SAI_TELA_DIVIDIDA_YT

265 leads · CPL R$ 11,18

Investimento

R$ 17.783

Custo do Lead

R$ 13,09

Acima de R$7.50

Lead × CPL por Dia

Clique nas barras pra filtrar · linha pontilhada = CPL alvo (R$ 7,50)

Funil de Captação

Da impressão ao lead (LP Views via conversão "View LP captura MDZD" (~2-3h de atraso))

Impressões

820.454

CPM R$ 21,67

CTR

1.50%

Cliques

12.316

Tx. Carreg.

64.3%

LP Views

7.917

CPC R$ 1,44

Tx. Conv.

17.2%

Leads

1.359

CPL R$ 13,09

Performance por Campanha

14 campanhas · clique pra filtrar · shift+clique pra acumular


MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PQ] [LEAD] [SPLIT] #8	● ativa	Quente	R$ 3.783	R$ 31,92	R$ 1,78	2.120	243	R$ 15,58
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [SERVIDORES PÚBLICOS] [LEAD] [SPLIT] [BR] #2	● ativa	Frio	R$ 1.891	R$ 23,91	R$ 1,38	1.369	157	R$ 12,05
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [APPS DE BANCOS] [LEAD] [SPLIT] [BR] #4	● ativa	Frio	R$ 1.859	R$ 19,21	R$ 1,20	1.547	175	R$ 10,60
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [APOSENTADOS INSS E SERVIDORES] [LEAD] [SPLIT] [BR] [VENCEDORES] #12	● ativa	Frio	R$ 1.710	R$ 27,72	R$ 1,95	877	84	R$ 20,24
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [SERVIDORES PÚBLICOS] [LEAD] [SPLIT] [BR] [MAXCONV] #7	● ativa	Frio	R$ 1.608	R$ 24,10	R$ 1,52	1.061	153	R$ 10,50
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [SAIR DAS DIVIDAS] [LEAD] [SPLIT] [BR] #3	● ativa	Frio	R$ 1.353	R$ 23,45	R$ 1,96	690	77	R$ 17,48
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [SAIR DAS DIVIDAS] [LEAD] [SPLIT] [BR] [VALOR] #13	● ativa	Frio	R$ 1.097	R$ 13,93	R$ 0,90	1.223	100	R$ 10,98
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PQ] [LEAD] [SPLIT] [VALOR] #14	● pausada	Quente	R$ 1.080	R$ 14,02	R$ 0,87	1.241	87	R$ 12,40
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [INTENCAO CONSIGNADO E SUPERENDIVIDAMENTO] [LEAD] [SPLIT] [BR] [VENCEDORES] #11	● ativa	Frio	R$ 1.019	R$ 22,61	R$ 2,04	500	53	R$ 19,22
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [LAL 2,5% QUALIFICADOS] [LEAD] [SPLIT] [BR] #5	● ativa	Frio	R$ 886	R$ 17,83	R$ 1,42	625	78	R$ 11,38
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [CURSOS FINANCEIROS] [LEAD] [SPLIT] [BR] #1	● ativa	Frio	R$ 835	R$ 13,91	R$ 1,18	705	97	R$ 8,59
MDZD_LC_11_2026 [YT] [GEN DEMAND] [VIDEO] [TODOS] [PF] [LAL 2,5% PERFIL A] [LEAD] [SPLIT] [BR] #6	● pausada	Frio	R$ 630	R$ 21,49	R$ 1,82	347	51	R$ 12,40
MDZD_LC_11_2026 [SEARCH] [PF] [BRANDING TERMS] [LEAD] [SPLIT] [BR] #9	● ativa	Frio	R$ 18	R$ 559,70	R$ 3,08	6	1	R$ 18,47
MDZD_LC_11_2026 [SEARCH] [PF] [SAIR DAS DIVIDAS] [LEAD] [SPLIT] [BR] #10	● ativa	Frio	R$ 14	R$ 195,20	R$ 2,89	5	2	R$ 7,22
Total geral			R$ 17.783	R$ 21,67	R$ 1,44	12.316	1.359	R$ 13,09

Criativos

61 criativos · leads do banco (webhook) · thumb/link do YouTube

Ordenar:

● pausado

[CONSIG]_2026_LC11N4_CONSIGNADO_NAO_SAI_TELA_DIVIDIDA_YT

Invest.

R$ 2.963

Leads

265

CPL

R$ 11,18

Score

181

145.063 impr.· 1.597 cliques· CTR 1.10%

● pausado

[GERAL]_2026_LC11N7_ELA_GRITOU_COMIGO_ANIMACAO_YT

Invest.

R$ 3.351

Leads

246

CPL

R$ 13,62

Score

175

119.731 impr.· 1.971 cliques· CTR 1.65%

● ativo

[CONSIG]_2026_LC11N6_VOCE_SO_PRECISA_DECIDIR_ANIMACAO_YT

Invest.

R$ 3.355

Leads

180

CPL

R$ 18,64

Score

174

153.216 impr.· 2.053 cliques· CTR 1.34%

● ativo

[CONSIG]_2026_LC11N4_CONSIGNADO_NAO_SAI_ANIMACAO_YT

Invest.

R$ 1.414

Leads

120

CPL

R$ 11,78

Score

180

63.442 impr.· 877 cliques· CTR 1.38%

● pausado

[CONSIG]_2026_LC11N5_VOCE_VAI_LEMBRAR_DE_MIM_ANIMACAO_YT

Invest.

R$ 1.084

Leads

CPL

R$ 15,48

Score

182

61.045 impr.· 926 cliques· CTR 1.52%

● ativo

[GERAL]_2026_LC11N13_O_BANCO_SABIA_ANIMACAO_YT

Invest.

R$ 662

Leads

CPL

R$ 12,03

Score

169

18.920 impr.· 292 cliques· CTR 1.54%

● pausado

[CONSIG]_2026_LC11N5_VOCE_VAI_LEMBRAR_DE_MIM_TELA_DIVIDIDA_YT

Invest.

R$ 365

Leads

CPL

R$ 9,13

Score

167

18.027 impr.· 256 cliques· CTR 1.42%

● ativo

[GERAL]_2026_LC11N2_PRECISO_DE_ADVOGADO_TELA_DIVIDIDA_YT

Invest.

R$ 583

Leads

CPL

R$ 15,77

Score

194

43.635 impr.· 914 cliques· CTR 2.09%

● ativo

[CONSIG]_2026_LC11N16_CONSIGNADO_NAO_SAI_DA_FOLHA_ANIMACAO_YT

Invest.

R$ 180

Leads

CPL

R$ 5,45

Score

188

9.032 impr.· 174 cliques· CTR 1.93%

● pausado

[GERAL]_2026_LC11N2_PRECISO_DE_ADVOGADO_ANIMACAO_YT

Invest.

R$ 563

Leads

CPL

R$ 17,61

Score

187

28.510 impr.· 448 cliques· CTR 1.57%

● ativo

[GERAL]_2026_LC11N13_O_BANCO_SABIA_TELA_DIVIDIDA_YT

Invest.

R$ 430

Leads

CPL

R$ 13,87

Score

183

19.273 impr.· 224 cliques· CTR 1.16%

● ativo

[CONSIG]_2026_LC11N6_VOCE_SO_PRECISA_DECIDIR_TELA_DIVIDIDA_YT

Invest.

R$ 355

Leads

CPL

R$ 11,84

Score

198

16.572 impr.· 245 cliques· CTR 1.48%

● ativo

[GERAL]_2026_LC11N9_MULTIRAO_DE_NEGOCIACAO_TELA_DIVIDIDA_YT

Invest.

R$ 225

Leads

CPL

R$ 8,05

Score

180

10.263 impr.· 154 cliques· CTR 1.50%

● ativo

[GERAL]_2026_LC11N10_PRECISO_DE_ADVOGADO2_TELA_DIVIDIDA_YT

Invest.

R$ 91

Leads

CPL

R$ 3,96

Score

173

5.238 impr.· 102 cliques· CTR 1.95%

● ativo

[CONSIG]_2026_LC11N17_VOCE_VAI_SONHAR_COMIGO_ANIMACAO_YT

Invest.

R$ 113

Leads

CPL

R$ 5,15

Score

195

5.376 impr.· 123 cliques· CTR 2.29%

● ativo

[GERAL]_2026_LC11N9_MULTIRAO_DE_NEGOCIACAO_ANIMACAO_YT

Invest.

R$ 470

Leads

CPL

R$ 24,76

Score

170

24.657 impr.· 213 cliques· CTR 0.86%

● ativo

[CONSIG]_2026_LC11N17_VOCE_VAI_SONHAR_COMIGO_TELA_DIVIDIDA_YT

Invest.

R$ 81

Leads

CPL

R$ 5,06

Score

153

5.095 impr.· 102 cliques· CTR 2.00%

● ativo

[GERAL]_2026_LC11N20_DOIS_DOCUMENTOS_ESSENCIAIS_TELA_DIVIDIDA_YT

Invest.

R$ 136

Leads

CPL

R$ 9,07

Score

201

7.903 impr.· 147 cliques· CTR 1.86%

● ativo

[GERAL]_2026_LC11N18_DINHEIRO_PARA_RECEBER_DE_VOLTA_ANIMACAO_YT

Invest.

R$ 148

Leads

CPL

R$ 11,36

Score

163

7.364 impr.· 122 cliques· CTR 1.66%

● ativo

[GERAL]_2026_LC11N12_RENDAxSALARIO_TELA_DIVIDIDA_YT

Invest.

R$ 75

Leads

CPL

R$ 5,79

Score

185

3.936 impr.· 63 cliques· CTR 1.60%

● ativo

[CONSIG]_2026_LC11N14_QUANTO_FALTA_PAGAR_ANIMACAO_YT

Invest.

R$ 74

Leads

CPL

R$ 6,18

Score

170

3.551 impr.· 71 cliques· CTR 2.00%

● ativo

[GERAL]_2026_LC11N11_MEU_IRPF_ANIMACAO_YT

Invest.

R$ 107

Leads

CPL

R$ 9,70

Score

186

4.380 impr.· 61 cliques· CTR 1.39%

● ativo

[GERAL]_2026_LC11N11_MEU_IRPF_TELA_DIVIDIDA_YT

Invest.

R$ 36

Leads

CPL

R$ 3,64

Score

157

2.578 impr.· 49 cliques· CTR 1.90%

● ativo

[CONSIG]_2026_LC11N14_QUANTO_FALTA_PAGAR_TELA_DIVIDIDA_YT

Invest.

R$ 36

Leads

CPL

R$ 3,56

Score

156

2.285 impr.· 48 cliques· CTR 2.10%

● ativo

[CONSIG]_2026_LC11N15_REDUCAO_DE_PARCELA_CASO_TATI_ANIMACAO_YT

Invest.

R$ 62

Leads

CPL

R$ 6,93

Score

194

4.253 impr.· 83 cliques· CTR 1.95%

● ativo

[GERAL]_2026_LC11N12_RENDAxSALARIO_ANIMACAO_YT

Invest.

R$ 58

Leads

CPL

R$ 11,57

Score

164

2.979 impr.· 53 cliques· CTR 1.78%

● ativo

[GERAL]_2026_LC11N19_ISSO_NAO_SOME_EM_UMA_SEMANA_TELA_DIVIDIDA_YT

Invest.

R$ 46

Leads

CPL

R$ 9,22

Score

163

2.762 impr.· 63 cliques· CTR 2.28%

● ativo

[GERAL]_2026_LC11N10_PRECISO_DE_ADVOGADO2_ANIMACAO_YT

Invest.

R$ 46

Leads

CPL

R$ 9,11

Score

172

2.569 impr.· 44 cliques· CTR 1.71%

● ativo

[GERAL]_2026_LC11N20_DOIS_DOCUMENTOS_ESSENCIAIS_ANIMACAO_YT

Invest.

R$ 99

Leads

CPL

R$ 24,81

Score

130

4.519 impr.· 97 cliques· CTR 2.15%

● ativo

RSA Intencao_Sair_das_Dividas 1

Invest.

R$ 14

Leads

CPL

R$ 7,22

Score

100

74 impr.· 5 cliques· CTR 6.76%

● ativo

2026_R1N9_[CONSG]_EMP_CONSIGNADO_PLANO_DEF

Invest.

R$ 12

Leads

CPL

R$ 5,98

Score

143

641 impr.· 11 cliques· CTR 1.72%

● ativo

[GERAL]_2026_LC11N19_ISSO_NAO_SOME_EM_UMA_SEMANA_ANIMACAO_YT

Invest.

R$ 51

Leads

CPL

R$ 51,01

Score

170

2.540 impr.· 40 cliques· CTR 1.57%

● ativo

[GERAL]_2026_LC11N1_SEGURO_PRESTAMISTA_TELA_DIVIDIDA_YT

Invest.

R$ 20

Leads

CPL

R$ 19,55

Score

—

970 impr.· 110 cliques· CTR 11.34%

● ativo

RSA Marca 1

Invest.

R$ 18

Leads

CPL

R$ 18,47

Score

205

33 impr.· 6 cliques· CTR 18.18%

● ativo

2026_R1N16_[CONSG]_VOCE_VAI_LEMBRAR_DE_MIM_PLANO_D

Invest.

R$ 11

Leads

CPL

R$ 10,95

Score

185

790 impr.· 12 cliques· CTR 1.52%

● ativo

[GERAL]_2026_LC11N1_SEGURO_PRESTAMISTA_ANIMACAO_YT

Invest.

R$ 5

Leads

CPL

R$ 5,14

Score

—

443 impr.· 46 cliques· CTR 10.38%

● ativo

[GERAL]_2026_LC11N22_PRECISO_DE_ADVOGADO2_YT

Invest.

R$ 0

Leads

CPL

R$ 0,41

Score

195

59 impr.· 1 cliques· CTR 1.69%

● ativo

[CONSIG]_2026_LC11N6_VOCE_SO_PRECISA_DECIDIR+PROVAS_ANIMACAO_YT

Invest.

R$ 353

Leads

CPL

—

Score

—

13.279 impr.· 268 cliques· CTR 2.02%

● ativo

[GERAL]_2026_LC11N7_ELA_GRITOU_COMIGO_TELA_DIVIDA_YT

Invest.

R$ 17

Leads

CPL

—

Score

—

870 impr.· 97 cliques· CTR 11.15%

● ativo

[CONSIG]_2026_LC11N3_CX_EMPRESTIMO_CONSIGNADO_ANIMACAO_YT

Invest.

R$ 17

Leads

CPL

—

Score

—

797 impr.· 55 cliques· CTR 6.90%

● ativo

2026_R1N21_[CONSG]_VOCE_SO_PRECISA_DECIDIR_PDEF

Invest.

R$ 16

Leads

CPL

—

Score

—

834 impr.· 14 cliques· CTR 1.68%

● ativo

2026_R1N12_[CONSG]_CONSIGNADO_NAO_SAI_DA_FOLHA_PD

Invest.

R$ 16

Leads

CPL

—

Score

—

902 impr.· 5 cliques· CTR 0.55%

● ativo

R1N7_[GERAL]_CX_PRECISO_DE_ADVOGADO_PLANO_DEF

Invest.

R$ 8

Leads

CPL

—

Score

—

600 impr.· 6 cliques· CTR 1.00%

● ativo

[GERAL]_2026_LC11N8_CX_DE_PERGUNTA2_TELA_DIVIDIDA_YT

Invest.

R$ 6

Leads

CPL

—

Score

—

274 impr.· 38 cliques· CTR 13.87%

● ativo

[CONSIG]_2026_LC11N3_CX_EMPRESTIMO_CONSIGNADO_TELA_DIVIDIDA_YT

Invest.

R$ 2

Leads

CPL

—

Score

—

172 impr.· 21 cliques· CTR 12.21%

● ativo

2025_R1_N1[GERAL]_CX_PERGUNTA2_REELS

Invest.

R$ 2

Leads

CPL

—

Score

—

143 impr.· 0 cliques· CTR 0.00%

● ativo

[GERAL]_2026_LC11N23_MEU_IRPF_YT

Invest.

R$ 1

Leads

CPL

—

Score

—

96 impr.· 0 cliques· CTR 0.00%

● ativo

[GERAL]_2026_LC11N28_DOIS_DOCUMENTOS_ESSENCIAIS_YT

Invest.

R$ 1

Leads

CPL

—

Score

—

100 impr.· 1 cliques· CTR 1.00%

● ativo

[CONSIG]_2026_LC11N26_CONSIGNADO_NAO_SAI_DA_FOLHA_YT

Invest.

R$ 1

Leads

CPL

—

Score

—

78 impr.· 2 cliques· CTR 2.56%

● ativo

[GERAL]_2026_LC11N26_DINHEIRO_PARA_RECEBER_DE_VOLTA_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

75 impr.· 0 cliques· CTR 0.00%

● ativo

[CONSIG]_2026_LC11N26_VOCE_VAI_SONHAR_COMIGO_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

59 impr.· 0 cliques· CTR 0.00%

● ativo

[GERAL]_2026_LC11N27_ISSO_NAO_SOME_EM_UMA_SEMANA_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

67 impr.· 1 cliques· CTR 1.49%

● ativo

[GERAL]_2026_LC11N24_RENDAxSALARIO_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

56 impr.· 1 cliques· CTR 1.79%

● ativo

[CONSIG]_2026_LC11N26_REDUCAO_DE_PARCELA_CASO_TATI_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

45 impr.· 0 cliques· CTR 0.00%

● ativo

[GERAL]_2026_LC11N31_CX_CARTAO_ME_SUFOCANDO_REELS

Invest.

R$ 0

Leads

CPL

—

Score

—

44 impr.· 1 cliques· CTR 2.27%

● ativo

[GERAL]_2026_LC11N25_O_BANCO_SABIA_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

44 impr.· 1 cliques· CTR 2.27%

● ativo

[CONSIG]_2026_LC11N26_QUANTO_FALTA_PAGAR_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

52 impr.· 0 cliques· CTR 0.00%

● ativo

[GERAL]_2026_LC11N21_MULTIRAO_DE_NEGOCIACAO_YT

Invest.

R$ 0

Leads

CPL

—

Score

—

46 impr.· 1 cliques· CTR 2.17%

● ativo

[GERAL]_2026_LC11N32_CX_MULTIRAO_COMO_FUNCIONA_REELS

Invest.

R$ 0

Leads

CPL

—

Score

—

25 impr.· 0 cliques· CTR 0.00%

● ativo

[CONSIG]_2026_LC11N30_CX_TENHO_MUITO_CONSIGNADO_REELS

Invest.

R$ 0

Leads

CPL

—

Score

—

47 impr.· 1 cliques· CTR 2.13%

● ativo

[GERAL]_2026_LC11N29_CX_CDC_NEGOCIACAO_REELS

Invest.

R$ 0

Leads

CPL

—

Score

—

25 impr.· 0 cliques· CTR 0.00%

61 criativos · role pra ver mais

Por Landing Page

extraída do [LPx] do nome da campanha

Nenhuma LP encontrada.

MDZD — Novembro 2026 · Captação Google Ads · dados Google Ads API · leads via cross-ref db_geralAtualizado a cada 60s